Amika Big Hit Volumising Shampoo 275ml

Translating to 'friend', amika is designed to be your mane's new BFF. Born in Brooklyn and founded in 2007, the brand isn't afraid to bend the rules. Championing itself as inclusive to all, it celebrates different tresses, textures, types and styles. Like a wake up call for sleepy strands laying flat, the Big Hit Volumizing Shampoo (275ml) leaves hair feeling touchably soft and amped up with a new lease of life (read: lustre).

Got a thing for turning heads? Enter: amika's Big Hit Volumizing Shampoo (275ml), a dew-drenching wash day staple for tired tresses.

Infused with an energising blend of caffeine, oil-balancing niacinamide, moisture-locking glycerin *and* omega-rich sea buckthorn, this nourishing shampoo cleanses and hydratesyour lengths. Coat strands with this ultra-lightweight formula, which won't weigh hair down but instead, leave your locks feeling bouncier than ever. What's more, it's topped with refreshing notes of warm vanilla, fresh citrus and spicy sweet clover accents. Expect smoother-looking, silky strands boosted with noticeable volume.