bareMinerals GEN NUDE Powder Blush (Various Shades)

A brand that needs no introduction, bareMinerals have perfected the complexions of many a beauty obsessive over the years. Their award-winning complexion heroes and no-nonsense approach to beauty has earned them a stellar reputation amid the beautysphere, and now their Gen Nude Powder Blush is here to continue the tradition. Effortlessly buildable and beautifully blurring, this mineral-rich formula casts a natural, soft-focus flush that boasts eight hours of uninterrupted wear.

Adding enlivening colour to your look and diffusing light for a soft-focus effect, bareMineral's Gen Nude Powder Blush blurs the look of imperfections and defines your cheekbones with its warming pigment.

The key to an instant, natural flush, this buildable blush brightens your complexion with its good-for-skin, ultra-creamy formula. Infused with antioxidants, naturally derived pigments and the brand's all-new blurring mineral complex, the comfortable formula feels beautifully lightweight and hydrating on your skin. Taking their wealth of complexion expertise into account, bareMinerals have developed a range of next-generation nudes to complement all skin tones; the blush comes in three families, the mauves ('Call My Blush', 'On the Mauve' and 'You Had Me at Merlot'), the pinks ('Pretty in Pink', 'Pink Me Up' and 'Strike a Rose') and the peaches ('That Peach Tho', 'Bellini Brunch' and 'Peachy Keen'). The shades in each colour family vary in intensity so you can find the perfect pigment for your skin tone.

After foundation, use the Blooming Blush Brush (sold separately) to apply Gen Nude" Powder Blush to the apples of the cheeks, blending along the cheekbone. For added dimension, layer shades, or use the beige shades to contour across the hairline, bridge of the nose and chin.